Do-it-yourself storytelling


The workshop is fully booked. By filling in your details via’ Sign Up’, you will automatically be placed on the waiting list.

Unique about this two-day workshop in Utrecht are two short integrated courses of one and a half hours, provided by external teachers: Grant writing by Donald Weber (Friday) and Online publishing by Arnold van Bruggen (Saturday).

Join Rob Hornstra on February 16 and 17, 2018 for an intensive workshop for photographers, designers and storytellers who wish to learn how to finance and present long-term photography projects. In this workshop, Hornstra will share his insight into the funding and marketing by using The Sochi Project as an example of a self-published photo project. This workshop is about what we all desire as storytellers and photographers: Freedom. Freedom creates opportunity. Opportunity makes your future.

Over the course of two days, he will outline how the Internet and digital printing techniques have opened up endless possibilities for self-published work. The curriculum will also address how to attract an audience to your project, collaboration between photographers and writers, crowdfunding and the process of slow journalism. This workshop’s main objective is to help students in creating more independence and become liberated photographers and publishers, ready to begin sharing their stories with the world.

Program Friday 16 February 2018

10:15 Start / coffee (museum café)
11:00 Crash course grant writing (DW)
13.00 Lunch (museum café)
13:45 Foundation for successful storytelling
15:15 Coffee break
15:30 From concept to project
17:00 End official part

17:30 Drinks in local pub. Optional 15-minute portfolio review Donald Weber or Rob Hornstra

Program Saturday 17 February 2018

10:15 Start / coffee (museum café)
11:00 Financing of projects / presentations
13.00 Lunch (museum café)
13:45 Publishing / exhibiting
15:15 Coffee break
15:30 Crash course online publishing (AvB)
17:00 End official part

17:30 Drinks in local pub. Optional 15-minute portfolio review Arnold van Bruggen or Rob Hornstra

  • Fee for the workshop is €250.

  • If you are not in possession of a Dutch Museum Card, an admission ticket to Centraal Museum is included in the price.

  • Coffee/tea/lunch in the museum café are at your own expense.

  • Portfolio review by Arnold van Bruggen, Donald Weber or Rob Hornstra after the workshop costs 10 euros per review.

“I learned more than I expected. Most valuable were the practical and hands on tips on how to make and publish a big project.” - New York, 2014

“Thanks a lot for the very insightful last two days! They gave a lot of new ideas and input…new ways to approach things! So much to do!” - Vienna, 2015

“Thank you for this workshop, by way of feedback it was very useful, particularly welcome was your frankness about the difficulties, contradictions, and rewards of working in this field.” - Bristol, 2017

“I really found it great. It was a chance to step back and reflect on my own personal practice and why I make photographs. It was filled with great information and resources for creating work and or publishing a photo book and more.”